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ColorBox, the company that revolutionized the distribution of auto body products
By Alix MallardPublished on Updated on
ColorBox, a pioneer in online sales of bodywork products, was featured in an article published on March 22, 2023, in partnership with OpenMedias on BFM Business. In this interview, Leslie Thibault reflects on the company's creation in 2010 and its bold gamble: breaking the traditional distribution model to offer a more profitable short-circuit to body shops.
Result: more than 16,000 professionals now trust ColorBox, attracted by savings of up to 30% on top brands, fast delivery, and an expanded offering that includes equipment and machinery.
Today, the family business, supported by a French investment fund since 2021, positions itself as the largest independent distributor in the sector in France and aims to conquer Europe.
Michel Denisot interviews Color-box! September 2023 Colorbox: The digital revolution of automotive paint in Europe Find the interview of Color-Box conducted by Michel Denisot